| Product Summary | | Format: Paperback | | ISBN: 9780811858366 | | Publisher: Chronicle Books | | Publish Date: 7/26/2007 | | Buy.com Sku: 202838048 | | Item#: RJ2Y3J | | Dimensions (in Inches) 8H x 5.75L x 0.75T |
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| | | "Craft, Inc." is the hipster business primer for entrepreneurial crafters to turn what they do for fun into what they do for money. Pro crafter Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and naming the company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, "Craft, Inc." paves the way for today's creative minds to become tomorrow's trendsetters.
Annotation:
Meg Mateo Ilasco has created a helpful manual for turning those wonderful scarves/necklaces/cards made for gifts into a working, independent craft business. Combining creativity and business, developing products, pricing, and much more are addressed, accompanied by interviews with successful designers and artists such as Denyse Schmidt, Jonathan Adler, Jill Bliss, and Lotta Jansdotter.
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