| Product Summary | | Format: Hardcover | | ISBN: 9780060193393 | | Publisher: HarperCollins Publishers | | Publish Date: 5/1/1999 | | Buy.com Sku: 30469254 | | Item#: RLV2DG | | Buy.com Sales Rank: 68799 | | Dimensions (in Inches) 9.75H x 7.75L x 1T | | Pages: 304 |
|
|
| | | | "A couple of years ago, I attended a fitness convention in Atlanta..." (from the first line) "It's one of only a few industry trade shows I attend, and therefore, it's one of the only times I come face-to-face with a large number of my readers at once. During the course of that weekend, hundreds of men and women who introduced themselves as avid followers of my magazine came up to shake my hand and chat. What struck me most about the entire experience--what absolutely floored me--was how strikingly out of shape many of these people were.
Don't get me wrong, I enjoyed meeting all these folks, many of whom had been reading my work for years. I even recognized a lot of their names. That weekend I think I met about 600 of my students. Maybe 80 of them looked fit and strong, but the others, who had been receiving the same information on exercise and nutrition, looked like . . . well, like they never had the opportunity to learn about how to get in top shape before.
On the flight home, I agonized over what I experienced that weekend. I knew then and there that in order to become a better teacher, I had to create a solution that would help these people not just get the facts but apply them. I knew I could help these people. I knew it was my responsibility.
Anyone who knows me at all or is familiar with me through my writing understands I firmly believe that a strong, healthy mind resides in a strong, healthy body. That, my friends, is a fact. When I see men and women who are out of shape, I see lives not fully lived. I see lost potential. I see people who need someone to help them realize they can look and feel better. That's what I see.
You simply cannot escape.." The founder and executive editor of "Muscle Media"--one of the nation's fastest growing strength-training
magazines--presents a 12-week motivational program to achieve mental and physical fitness for a lifetime.
From the Publisher
Mention the name Bill Phillips to any of the people he's helped transform and you will see their faces light up with appreciation and respect. These people include:
Hundreds of thousands of men and women who read his magazine for guidance and straightforward information about exercise, nutrition, and living with strength.
Elite professional athletes--among them John Elway, Karl Malone, Mike Piazza, and Terrell Davis--who have turned to Phillips for clear-cut information to enhance their energy and performance.
People once plagued by obesity, alcoholism, and life-threatening ailments who accepted a personal challenge from Bill Phillips and, with his help, have regained control of their bodies and their lives.
When you begin to apply the information in this book, you will be proving to yourself that astounding changes are within your grasp too. And, you will discover Body-for-LIFE is much more than a book about physical fitness--it's a gateway to a new and better life--a life of rewarding and fulfilling moments, perhaps more spectacular than you've ever dared to dream before.
Within 12 weeks, you too are going to know -- not believe, but know -- that the transformation you've created with your body is merely an example of the power you have to transform everything else in your world.
In language that is vivid and down-to-earth, Bill Phillips guides you, step by step, through the integrated Body-for-LIFE Program, which reveals:
How to lose fat and increase your strength by exercising less, not more;
How to tap into an endless source of energy by living with the Power MindsetTM;
How to create more time for everything meaningful in your life;
How to trade hours of aerobics for minutes of weight training--with dramatic results;
How to make continual progress by using the High-Point TechniqueTM;
How to feed your muscles while starving fat with the Eating-for-LIFE MethodTM;
How thousands of ordinary people have now become extraordinary and how you can, too;
How to gain control of your body and life, once and for all.
The principles of the Body-for-LIFE Program are surprisingly simple but remarkably powerful. So allow yourself to experience the force of the information in this book--allow yourself to take your mind, your body, your life to a higher point than you may have ever dreamed you could. All in as little as 12 weeks.
"When we discovered Bill Phillips, we realized we had been confronted with a simple decision, 'Change our lives or dig our own grave with a fork and knife.' After a few weeks on the program, our bodies were changing, but more than that, our relationship, our lives were changing."
-- Fred and Renée Scurti, ages 38 and 35 Sales Manager and Homemaker; Parker, Colorado
"I admire Bill Phillips because he believes so much in what he's doing, and he's helped so many people, including me. The time I've spent with Bill over the last couple years has been tremendous for me. I feel better mentally and physically. I believe the more his message gets out, the better off everybody's going to be."
-- John Elway Two-Time NFL World Champion
"After completing the 12-week program, I not only achieved my physical goals, I rediscovered passion in my life. This became the primary driving force behind my success. I've become the person I've always wanted to be."
-- Russell Simpson, M.D., age 47 Physician; Huntsville, Alabama
"When I first read about Bill's program, I felt a sense of hope I hadn't felt before. I was inspired to take the first crucial step--I decided to change. Within weeks, I felt better, I looked better, and people started to notice. After 12 weeks, I lost 30 pounds, 3 inches off my waist, 4 inches off my hips, and dropped 3 sizes. My life couldn't be better. I'm not settling for mediocrity ever again."
-- Christy Hammons, Age 24 Accountant; Lexington, Kentucky
"While going through Bill Phillips' program, the physical changes I experienced were just the 'tip of the iceberg' for the changes in my mind-set. It empowered me and opened my eyes to the possibilities of change in all areas of my life."
-- Hank Johnson, Age 39 NASA Space Shuttle Engineer; Cape Canaveral, Florida
Annotation: In BODY FOR LIFE, bodybuilding magazine publisher and health guru Bill Phillips helps readers to break through the bad mental and physical habits that keep them soft and out of shape. With this guidebook, readers will learn how to eat right, train right, and think right to achieve a better body and healthier life. Though a rigorous fitness program that includes weight training, aerobics, and a strict yet ample diet plan, Phillips promises results in just 12 short weeks. With his extensive experience in weight-training, Phillips is able to credibly recommend unusual training techniques such as including high-intensity sets at the end of each exercise in order to stimulate muscle growth. Similarly, he recommends 20 minutes of aerobic activity with varying intensity, to achieve more caloric loss in less time. Phillips writes in the introduction that he created this system after realizing so many of his devoted fans and readers were--amazingly--actually out of shape. Through BODY FOR LIFE, Phillips motivates readers to create their own success stories and achieve the mental and physical fitness they had previously only read about. | | Read A Chapter | A couple of years ago, I attended a fitness convention in Atlanta. It's one of only a few industry trade shows I attend, and therefore, it's one of the only times I come face-to-face with a large number of my readers at once. During the course of that weekend, hundreds of men and women who introduced themselves as avid followers of my magazine came up to shake my hand and chat. What struck me most about the entire experience--what absolutely floored me--was how strikingly out of shape many of these people were. Don't get me wrong, I enjoyed meeting all these folks, many of whom had been reading my work for years. I even recognized a lot of their names. That weekend I think I met about 600 of my students. Maybe 80 of them looked fit and strong, but the others, who had been receiving the same information on exercise and nutrition, looked like . . . well, like they never had the opportunity to learn about how to get in top shape before. On Click to read more... A couple of years ago, I attended a fitness convention in Atlanta. It's one of only a few industry trade shows I attend, and therefore, it's one of the only times I come face-to-face with a large number of my readers at once. During the course of that weekend, hundreds of men and women who introduced themselves as avid followers of my magazine came up to shake my hand and chat. What struck me most about the entire experience--what absolutely floored me--was how strikingly out of shape many of these people were. Don't get me wrong, I enjoyed meeting all these folks, many of whom had been reading my work for years. I even recognized a lot of their names. That weekend I think I met about 600 of my students. Maybe 80 of them looked fit and strong, but the others, who had been receiving the same information on exercise and nutrition, looked like . . . well, like they never had the opportunity to learn about how to get in top shape before. On the flight home, I agonized over what I experienced that weekend. I knew then and there that in order to become a better teacher, I had to create a solution that would help these people not just get the facts but apply them. I knew I could help these people. I knew it was my responsibility. Anyone who knows me at all or is familiar with me through my writing understands I firmly believe that a strong, healthy mind resides in a strong, healthy body. That, my friends, is a fact. When I see men and women who are out of shape, I see lives not fully lived. I see lost potential. I see people who need someone to help them realize they can look and feel better. That's what I see. You simply cannot escape this reality: Your body is the epicenter of your universe. You go nowhere without it. It is truly the temple of your mind and your soul. If it is sagging, softening, and aging rapidly, other aspects of your life will soon follow suit. I just don't believe that anyone in this world sets out on a journey to become fat and unhealthy, just as no one decides to become lonely or poor. What happens is, somewhere along the line, slowly and gradually, without even being aware of it, we give up. We give up our values and our dreams one at a time. When people let go of their bodies, it is, quite simply, the beginning of the end. The night I got home from that trip, I couldn't stop thinking about it. What could I do to help these people apply their knowledge? I asked myself that question over and over again. I couldn't sleep. Then, finally, at about 1:15 in the morning, it hit me: They need a challenge. A competition. An incentive and the ultimate trophy--my blood-red Lamborghini Diablo. I recalled how dreaming about someday owning that car helped me back when I was struggling to build my business--it helped me stay focused on my future and lifted my desire when I needed it most. I thought maybe it could do the same for the people I wanted to help--that it could be their driving force too. So, the next day, I put that Lamborghini up as the "Grand Prize" in the most unique self-improvement contest ever. No one had ever tried issuing a challenge like this before, but something told me I had to do it, even though some people (including my dad, who's also my business advisor) let me know they thought the idea was crazy. But I experienced something like the voice that whispered to Ray Kinsella in the baseball movie Field of Dreams: My instincts told me if I built it, they would come. And did they ever... More than 54,000 people from all walks of life signed up. Cops, cooks, and corporate CEO. Parents and grandparents (more than a few great-grandparents). Men and women who had never lifted a weight in their lives and a few seasoned gym rats who had been trying to build better bodies for years. The entries cascaded in, each individual accepting my challenge. There were 10 categories, so young and old, men and women alike could still compete and have a chance to win. They were required to take 'before and after' photos and write an essay describing their experience and the impact it had on their lives overall. A team of judges, including myself, worked day and night scoring each competitor based on how much they improved their physiques, combined with how well they expressed the experience through their essays. There -- in those essays -- was where my expectations and imagination essays were blown away. I hoped that giving people an incentive and challenging them to apply the knowledge I offered them would help them improve their bodies. And it did. But that's not all. These people were getting physically fit, and they were getting their lives back in shape. It was, and still is, one of the most enlightening experiences of my life. Accepting this challenge rekindled the flame of desire for tens of thousands, and it broke down walls that were keeping people from moving forward in all areas of their lives. Many of the men and women who accepted my challenge reported that this Program literally saved their lives. Their risk of heart disease (the number-one killer in America today) was drastically lowered, as well as the risk of being afflicted with other illnesses, such as diabetes, cancer, and osteoporosis. Beyond even that, the psychological and emotional changes reported by these men and women were (and are) stunning. They described off-the-chart leaps in self-confidence, self-respect, and empowerment. They discovered that taking control of their bodies broke down barriers all around them. People were more attracted to them. They got better jobs. They made greater amounts of money. They made greater amounts of money. Their relationships with colleagues, family, and friends improved. Their marriages got better. Their sex lives became more satisfying. Old habits that seemed impossible to break suddenly became easy to drop. And they began to realize that they really do have the power to help and inspire others (which, by the way, is, in my opinion, the main reason we're here to begin with). Quite simply, they became more enlightened, more powerful people, in every sense of those words. Continues... Excerpted from Body for Life by Phillips, Bill Copyright © 2004 by Bill Phillips. Excerpted by permission. All rights reserved. No part of this excerpt may be reproduced or reprinted without permission in writing from the publisher. Excerpts are provided by Dial-A-Book Inc. solely for the personal use of visitors to this web site.
|
|
|